Scent Marketing Blog » lilies http://www.scentmarketingblog.com Scent Marketing Industry Coverage Fri, 04 Jun 2010 00:48:34 +0000 en hourly 1 http://wordpress.org/?v=3.0 Scent marketing doesn’t have to be complex http://www.scentmarketingblog.com/2009/10/01/scent-marketing-doesn%e2%80%99t-have-to-be-complex/ http://www.scentmarketingblog.com/2009/10/01/scent-marketing-doesn%e2%80%99t-have-to-be-complex/#comments Fri, 02 Oct 2009 01:50:24 +0000 admin http://www.scentmarketingblog.com/?p=249
Scent marketing doesn’t have to be complex

Scent marketing doesn’t have to be complex


Scent marketing doesn’t have to be complex. Even the most subtle aroma can act as a scent marketing strategy, envoking emotions and triggering memories. One of my favourite restaurants always has a big bunch of lilies at the entrance. Without fail, every time I smell lilies, I think of this particular restaurant – and what I’m going to eat next time I’m there! The last time I went there, they had no lilies… so it would seem this isn’t part of a greater scent marketing strategy.

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